Liars, Damn Liars, and Marketers
Privacy from Companies
5/2/2000; 4:04:37 PM Jan. 25, 2000: DoubleClick, one of the largest providers of banner ads on the net, having merged with a company with a large database about people's activities, appear to have decided that there's too much money to be made doing the obvious. "This is a blatant bait-and-switch trick," says Jason Catlett of Junkbusters Inc., an Internet-privacy consultancy. "For four years they have said (their services) don’t identify you personally, and now they're admitting they are going to identify you."